Emerging markets still emerge even in tough years

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True real estate gurus know that an emerging market is an area full of opportunity for big money even in bad years. This is the nature of the beast and those of us who are in the business to make money never lose sight of that fact.

A recent PricewaterhouseCoopers report on the current state of the US housing and real estate market said: "The commercial real estate market has been going full throttle for several years with easy money and low interest rates [leading to] questionable lending practices and highly leveraged spending. But the run went on too long for some participants."
But the report also highlighted the characteristics that mark an emerging market and which can be used by real estate investors to pick a winning, emerging real estate market even in the toughest of times. In short the characteristics included having a major international airport, an educated workforce and walkable residential neighborhoods.
This fits in exactly with what those who have been coming to my courses have been learning to apply for years and it is these characteristics which become the litmus test for an emerging market that will attract savvy real estate investors.
These "markets to watch" have attracted corporate headquarters by luring so-called business elites into their cities and this has become part of their growth engine. They are going to start expanding no matter what and being able to recognize this fact and get in early is vital to positioning yourself as a real estate investor, to make a tidy sum.
I suppose the question here is just how do you go about finding these markets and the short answer is by looking. Having been in this tough market for over eight years and having managed to become wealthy in the process I learned, the hard way, that you do not become successful if you are not prepared to do a lot of hard work.
The trick here is research, due diligence and a willingness to closely look at the market and see what is happening in terms of demographics, corporate expansion, unemployment and having an adequate transportation grid which includes good highways as well as airports.
If you are able to do all that and do it well you will be ideally placed to pick winners each and every time. You will identify emerging markets, get in fast and then get out before they start to plateau as they head for the inevitable correction phase which now seems to be a permanent part of the real estate development cycle.
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