Polo the word is the meaning of the English polo, polo is a noble sport, the participants who are usually wearing knit short sleeve jersey from tennis clothing, this sportswear evolved into a public service type is Ralph Lauren''''''''s credit.
History of the late 1960s, the rise of a new fashion empire, Ralph Lauren''''''''s name frequently appears in various media, the fashion designer''''''''s creativity is first of all greatly affect the United States fashion, followed by the entire international fashion had a profound impact. His idea is to emphasize clothing and social environment, the coordination of the civilization of the times, rather than just clothing what tight what loose, long or short, therefore, be evaluated as "selling modern lifestyle winners."
YoYo significant classic Polo shirt and Levi''''''''s jeans, the success of a masterpiece, created by Ralph Lauren Polo shirt is a modern clothing fashion. Jeans for the following clothing revolution in the human body trunk, Polo shirt to complete the other half of the revolution. Today, jeans and knit shirts all over the world men and women wearing the most popular costumes. Polo the word is the meaning of the English polo, polo is a noble sport, the participants who are usually wearing knit short sleeve jersey from tennis clothing, this sportswear evolved into a public service type is Lao Erfu Lauren the credit. American designer who was born in New York filled with envy and worship of the British aristocracy romantic and elegant, laid-back fun lifestyle and way, but in the design, he did not choose blindly and imitation British aristocracy overly strict attention to dress for, but to capture extraordinary high quality and temperament of life embodied to the Polo sportswear, and integration of the American national character of the free and open to create a knitted cotton sinks traditional elegance and modern chic in a furnace of the Polo brand T-shirt. Since then, all this style of shirt, no matter what brand people are known as the Polo shirt, it has become a timeless classic.
In 1968, Ralph Lauren men''''''''s company, Polo is a brand name. The costumes first American campuses accepted gradually by the high society of all ages to become the world''''''''s men dressed in uniforms.
Than 20 years, Polo shirt style unchanged: rib knit collar and cuffs, his breast two to three buttons, collar stand height is sufficient to reveal the collar lining suit. Loose and modest body circumference, circumference, and the sleeve cotton knit material, soft and there is tension not only for sports, shopping, travel, but also with the suit or other coat.
Polo shirts collarless T-shirts and more a rigorous less than a shirt and a binding tension. Polo-shirt style is always the same, the only color changing to adapt to a different era, every quarter will be popular with rich colors to adapt to the new. The classical taste of this cleverly coasted leisurely into the design philosophy of the modern way of life throughout the various types of design Ralph Lauren. Menswear, including suits, shirts, T-shirts, pants, jeans, leather jacket polo / RALPHLAUREN, licenses, have a modern means noble, very suitable for respectable men wearing of the identity of the middle class.
Polo brand style is characterized by the pursuit of momentary season, while the advertised cordial and meaningful. Similarly, since the 1970s RALPHLAUREN brand women also throughout the design concept, blouses, suits, sweaters, jackets and other types of models are stable durable, you can also match dressed in a variety of occasions, therefore, attracted a large number of professional women.
The 1980s, Wholesale Ralph Lauren attention is devoted to sports fashion, so far, sportswear (POLOSPORT) has become an important product categories, including fishing clothing, hunting equipment, golf clothing. For Americans who love sports and fitness, sports fashion apparel exact needs. The eighties, the global rise of fitness hot, and the 1990s nostalgia, retro and environmentally conscious ideas, even more simple and comfortable movement rising fashion wave. In New York in 1994, the newly opened POLOSPORT chain undoubtedly enveloped in an economic downturn under the United States to bring a strong stimulus and contrast. The overall style of the decoration of the store remains consistent: classical, noble, leisurely chic, the perfect combination of the traditional Western gentleman, romantic style and modern temperament, and has never affected by the restrictions of the times the charm.
"I firmly believe that the garment will eventually transcend time." Ralph Lauren confidently say that "they should be the era of the birth of that which is beautiful to wear my clothing did not know that they are ''''''''fashion ''''''''which is good clothing, like the delicious food. "In a nutshell, this is his design philosophy, it is his creed.
POLO brand started from the tie, Ralph Lauren, the first in the United States launched a wide-type tie. In succession after the introduction of men, women, baby clothes, men and children''''''''s clothing, sportswear POLO / RALPHLAUREN''''''''s, leather goods, bags, hats, socks, glasses, ornaments, household goods and so on. 1993, DOUBLERL licensing stage is rough, bold American cowboy style for target another American men. In 1995, the new brand of urban adolescent girls boys RALPH come out. Tie began in 1967, Ralph Lauren for people to establish a new fashion, a distinctive way of life.