Wholesale Jewelry for Summer Success
Many other fashion jewelry and accessory shops often see a summer dip and are looking for something that grabs customer attention.
One area in jewelry that seems to rise every summer, year in and year out, is theme jewelry.
This is wholesale jewelry that does not bend to fashion trends, but appeals with a tug at the heart.
Whether tourist location, outdoor events, or a brick and mortar business, theme jewelry appeals to what consumers care about.
The king of theme jewelry is Best Brand and they are also a quality leader in fashion jewelry.
Outdoor events attract crowds of potential buyers with common interests.
Think of the rodeos, garden shows, sporting events, outdoor concerts, and festivals with themes that sprinkle the country every summer.
Vendors at these events do best if they have theme jewelry that suits the event.
They have an audience that is there because of their interest in that theme.
Then there are all the other outdoor events like craft shows, flea markets, church and school festivals that attract a crowd that is not interested in a singular theme.
Here a display of many themes can have that one thing that will pull their heart strings for a sure sale.
What about tourist locations? The theme jewelry that plays to the tourist attraction provides the perfect gift for someone, the souvenir to take home, or the jewelry of self-expression that announces "I was there".
Finally there is the brick and mortar business that may feel they are losing part of their summer business to all these outdoor activities.
They need something that can boost summer sales.
The great thing about theme jewelry is that fashion trends don't effect it.
Customers gravitate to this jewelry because it touches their heart with something they care about.
Is the lady that loves her dog going to pass up acute Yorkie pendant in the showcase? Is the mom proud of her daughter in ballet going to ignore a ballerina pendant?Is a person working hard for their political party going to overlook a donkey or elephant decorated in stars and stripes?The opportunity of self-expression sells theme jewelry without a sales pitch.
Now back to Best Brand that makes a quality line of theme jewelry including pendants, earrings, and charm bracelets.
This manufacturer crafts the jewelry with intricate detail so consumers immediately recognize what the theme is about.
Their process stamps a thin sheet of steel for raised relief that gives the jewelry dimension and detail.
The backs are sealed in the same manner quality jewelry was made in past eras.
Chokers and beading in bracelets are made of brass and everything is silver plated and polished for a nice shine.
The finished product provides a complete line of theme jewelry in quality visible to the eye that attracts customers.
So when you are shopping for the wholesale jewelry that can boost business this summer don't overlook the magical attraction of themes.