Affiliate marketing provides a global opportunity to earn a full or part-time income online.
Avoiding the most common mistakes of beginning marketers will accelerate your success.
Using A Broad Scope The most common mistake is trying to apply the concepts of mass media to online marketing.
The largest offline media event is the super bowl.
The number of people seeing the ad is often equated to success.
The more people that see the ad, the more likely to succeed.
Advertising online is very, very different.
What those super bowl commercials are trying to achieve is called "branding".
When a customer thinks of a problem in the future, companies want their commercials to pop into mind as a solution.
Branding is still important online, but not to affiliate marketers.
Your goal is to bring buying customers directly to a merchant.
Focus on consumers that need your product right now, not someone that might want your product in the future.
Starting With Pay Per Click It's difficult and time consuming to generate organic(non-paid) traffic.
Beginning marketers see pay-per-click (PPC) as a quick fix.
Instant traffic, instant results.
The problem with jumping straight to PPC is that your mistakes cost money.
It's very rare to experience instant success.
If you use the most popular platform, Google Adwords, your mistakes are not limited to a one-time monetary penalty.
AdWords uses your account history to rate your campaigns.
If you create three very bad, inefficient, irrelevant campaigns AdWords uses this pattern to access and penalize your account.
Once you've been given a penalty, all your keyword bids will increase.
Your mistakes become more and more expensive over time.
Expecting Instant Success There are thousands of stories floating around the internet about how someone achieved instant riches through affiliate marketing.
Some of those stories are true.
What they don't tell you is those success stories are fueled by discovering a flaw in the system.
Once the flaw is exposed, it's quickly fixed and no longer relevant.
Earning a legitimate full-time income through affiliate marketing is hard work, but very rewarding to those who persist.
Avoiding the most common mistakes of beginning marketers will accelerate your success.
Using A Broad Scope The most common mistake is trying to apply the concepts of mass media to online marketing.
The largest offline media event is the super bowl.
The number of people seeing the ad is often equated to success.
The more people that see the ad, the more likely to succeed.
Advertising online is very, very different.
What those super bowl commercials are trying to achieve is called "branding".
When a customer thinks of a problem in the future, companies want their commercials to pop into mind as a solution.
Branding is still important online, but not to affiliate marketers.
Your goal is to bring buying customers directly to a merchant.
Focus on consumers that need your product right now, not someone that might want your product in the future.
Starting With Pay Per Click It's difficult and time consuming to generate organic(non-paid) traffic.
Beginning marketers see pay-per-click (PPC) as a quick fix.
Instant traffic, instant results.
The problem with jumping straight to PPC is that your mistakes cost money.
It's very rare to experience instant success.
If you use the most popular platform, Google Adwords, your mistakes are not limited to a one-time monetary penalty.
AdWords uses your account history to rate your campaigns.
If you create three very bad, inefficient, irrelevant campaigns AdWords uses this pattern to access and penalize your account.
Once you've been given a penalty, all your keyword bids will increase.
Your mistakes become more and more expensive over time.
Expecting Instant Success There are thousands of stories floating around the internet about how someone achieved instant riches through affiliate marketing.
Some of those stories are true.
What they don't tell you is those success stories are fueled by discovering a flaw in the system.
Once the flaw is exposed, it's quickly fixed and no longer relevant.
Earning a legitimate full-time income through affiliate marketing is hard work, but very rewarding to those who persist.