Writing a Corporate Sponsorship Proposal
There are steps to follow in order to write an effective corporate sponsorship proposal. First research the company's generous history from website, newspapers, magazines and any other industry-specific resources. You need to gather all important information before you initially approached the company and also before writing your corporate sponsorship proposal.
Follow notes from the meetings with the company about their aspirations. Persons who attended these meetings must write reports about the company's goals and preferences and all engrossed in preparing the proposal should read this report. Create an executive summary deciding the sections you want to include in your proposal. Sections like history and mission, financial information, programs and future goals are important ones.
Seek advice from the people who handle the money in your organization. It is essential to aim an amount sufficient for your needs and also competitive with what other organizations of your type and size request.
Carve a coarse draft that lays out your organization's mission and history, biographies of management, financial information, present programs, goals and strategies. Give the company a concise picture of what your organization is about and why they should rely on you for using their funds prudently.
Focus most of your proposal on the benefits to the corporation; emphasize marketing and customer relations benefits. Be precise about where their logo and name will appear. Lay down the corporate sponsorship proposal to the side for at least a week and then have some colleagues review it to find out errors. Finally you can circulate various sections for review by appropriate staff members.