HOW TO USE PLAIN TEXT EMAILS EFFECTIVELY

105 255
Plain text email messages can be very effective if they are
concise and well formatted. Consequently, some types of
plain text email messages, to certain markets are better than
highly designed HTML email messages.

These are the reasons:
*Plain text email messages can earn higher open and
deliver ability rates because they don't look like
advertisements or SPAM messages.
*Internet Service Provider (ISP) email platforms are
able to open your email messages without any problems.
*Plain text email messages is what usually delivers your
sales pitch, not HTML emails.

WHY IS VIDEO EMAIL MARKETING SO POWERFUL?

Nowadays, people like to watch real people in action and listen
to them speaking instead of reading text, especially in sales
situations. That is why online video is the fastest growing media
platform in history.

Currently, over 70% of the online audience watches internet
videos. That is expected to double this year. Video emails
tend to generate 2 to 3 times higher click through rates!

Video Emails grab and hold your email subscriber's attention.
This makes it easier for email marketers to crate emotional
connections and use sight as well as sound to increase the
impact of email marketing messages. Do you see how
powerful video email marketing can be for your business?
Think about your audience, your product offerings, and the
types of email messages you send. Decide where including
a video will be beneficial to your business.

WHY ARE HTML EMAILS BECOMING SO POPULAR IN EMAIL MARKETING?

HTML emails have become very popular for many reasons.
One reason is that we live in a world where we are constantly
bombarded with colorful ads, images and animations. We have
very busy lifestyles and little time to read. Most people feel that
it is more interesting to see a mixture of fonts, logos, photos,
images, charts, and diagrams presented in an easy to read, eye
catching way than to read a magazine with endless pages of plain
black and white text with an occasional photo.

With email, it's the same but more. Almost everyone prefers
emails that are visually interesting and eye-catching A lot of
people would rather watch a video than read. Fortunately,
emails can contain videos, animations, and links to social
media sites and blogs- all stylishly packaged to please.

THE ADVANTAGES OF HTML EMAILS

1. HTML emails make a strong impression.

2. With HTML emails, your able to display your company
colors, logo, custom fonts, and images in your email messages
which builds your brand image and gains trust and loyalty over
time. Email marketing is the most cost effective method of
strengthening your brand.

3. HTML emails allows you to track open and click ratios,
sales, and sign-ups. This helps you to continually improve
your campaign messages. Html emails are a powerful tool
for your marketing success because it is instantly measurable.

4. With Html emails, you can use links, animations, and high
click through rate videos to keep your readers engaged and
on the path to purchasing. The links you provide in your emails
takes your email subscribers to sign up for your offer, to your
landing or splash pages, or to your blogs or articles to help
educate them on your product's benefits.

5. With HTML emails,you're able to easily create attractive
campaigns and newsletter emails.

AWEBER offers a large variety of HTML email templates.

Make This Year The Year
Subscribe to our newsletter
Sign up here to get the latest news, updates and special offers delivered directly to your inbox.
You can unsubscribe at any time

Leave A Reply

Your email address will not be published.