Website Traffic - The Internet Popularity Contest

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Many people have a difficult time wrapping their head around exactly what the Internet is made of.
Although there are a lot of technical terms that can describe the traffic that is coming to your website, in reality, it is nothing more than a large popularity contest.
There are a number of different reasons why being popular can help you to receive traffic and can open up the floodgates that will send your hit counter spinning.
Here are some of the main ways that you can use popularity in order to leverage your website and receive more traffic than you had ever hoped possible.
Perhaps the most popular way that this is done is through search engine optimization.
Although there have been entire volumes written on search engine optimization, it really comes down to a popularity contest and the person that is the most popular is going to receive the most traffic.
Yes, you do need to optimize your webpages in order to write for specific terms but if you are able to get links into those pages, it is going to do you more good than anything else.
As a matter of fact, the more popular you become, the more you're going to be rewarded with free search engine traffic that just doesn't seem to quit.
Social media networking is also an easy way to build up your traffic and this also has to do a lot with popularity as well.
Websites such as Twitter, Facebook and YouTube offer you the ability to interact with individuals in ways that were not possible several years ago.
As a matter of fact, all of this interaction takes place off of your website and once you become popular, you can amass quite a following.
It is then simply a matter of driving that web traffic to your website and converting them in any way that you like.
Do you spend any time on forums? This is another case where being popular can help you to drive traffic to your website.
Forum marketing is something that is generally frowned upon, but it is one of the more beneficial ways of driving traffic to your website.
The real key in doing forum marketing properly is not to look at it as if you were driving traffic to your website at all.
Be a real part of the community, offering individuals inside the community good information and regularly participating in the discussion.
Simply include a link to your website in your signature line and people will naturally follow.
All of these are ways that you can use popularity online in order to drive traffic.
You can even use the popularity of your own website in order to drive additional traffic to it through viral marketing.
As a matter of fact, a well worded blog post can send a lot of traffic through various means, including word-of-mouth advertising.
Just continue to work on your website and make sure that it is as good as possible, the traffic will follow.
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