Using Article Marketing To Get Sales

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Are you currently using article marketing? If so, what are your results from it? Are you getting the sales that you desire from it? If not, then you're probably not using article marketing correctly or doing it the right way.
There is a right way to do article marketing and a wrong way to do it, and it's the intent of this article to show you the right way to do it so that you can get more sales.
When using article marketing, one of the first things that you will have to consider is whether or not you will want to use article submitter software.
Article submitters have their place in the online world but if I had to choose between doing it manually and usually article submitter software, I would choose to do article marketing manually.
I say this because you can get your articles rejected from the article directories if they detect that you're using a software to automate your submissions.
One of the biggest reasons that people don't like using article software is due to the fact that you can get the categories wrong when submitting your article.
Too many wrong category submissions and your account could get terminated.
I wouldn't recommend using article submitters because the other 100-200 sites that they submit to don't get any traffic themselves, so what's the point of even submitting to them? There isn't any point, and you shouldn't even consider using them in your business.
When using article marketing, the next thing that you have to consider is whether or not you want to write for the search engines or write for the reader.
Both have its pros and cons.
When you write for the search engines, you're targeting a keyword phrase that is low in competition that you're trying to rank high for.
Sometimes your articles sound like they aren't written for the reader, but most readers will be able to detect and determine what it is that you're talking about.
When you right for the reader, your article will sound like it's clearly written for the reader, but you will have a hard time getting people to view it because it's not optimized around a particular keyword phrase.
So which one is better? Well if you're using article marketing and intend to use it for a long time, the better option is to write for the search engines.
Even though you're targeting a particular keyword phrase, you can still make your article sound readable.
Just sparingly sprinkle your keyword around in your article and proceed with distilling information.
The next thing that you will want to do if you're using article marketing for the long term is find a group of article directories to submit to.
I personally only submit to the top 5 because everything after that is just not worthwhile.
If you're wondering what my top 5 article directories are, I will list them here briefly.
- EzineArticles.
com - goarticles.
com - ideamarketers.
com - articlesbase.
com - articledashboard.
com All of these sites get a lot of visits and rank high in the search engines, so you can stand to benefit from the use of them.
If you're using this strategy for the long term, you will have to get well acquainted with these websites.
I personally visit these sites each day to submit my articles to, so you should get into the habit of doing so also so that you can familiarize yourself with these sites.
If you're using article marketing as your sole choice to market your website, then I think it's a good move on your behalf.
The cost of doing business online is skyrocketing as we speak so we have to come up with new and creative ways to get customers - and article marketing is definitely a great way to do so.
It doesn't matter what you sell - you can stand to benefit from using article marketing.
I've been doing it for quite some time now and I can tell you that it's more than worth it to get involved with it.
If you're not using article marketing now, then today is a great time to get started with it for your business.
Good luck with using article marketing in your business today.
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