CPALead is an incentive affiliate program. This means that the publishers have something valuable to offer to their site's visitors. For example: good content, movies, pictures, eBooks and etc. If the visitor really wants to get access to this content he or she will have to complete an incentive offer.

This is very unique affiliate program business model, basically the visitor don't complete an offer that he is interested in, he doing it only to get access to the website. A non-incentive offer is completely the opposite. Let's say that someone is interested in sign up for seo news letter. He fills the forms with all the required details including an email address and he get want he initially wanted – to get update on the seo news to his personal email address. With CPALead incentive offers he complete one offer to get another offer.

Which is better, Incentive or non-incentive offers? The truth is that both options work very well. It is depend on number of factors but basically on you –how you market your niche and what you have to offer to your market on the internet.

Like any other affiliate program CPALead also have non-incentive offers, but the great thing about it that people also complete the incentive offer just for the pure purpose of fun. Most of the offers are funny surveys for example: quiz about the Simpsons family TV show, find out who is your best friends and etc. this brings you more chance that the visitors will complete those surveys because they are very attractive to the user.

There are lots of ways to monetize your websites and blogs the key to affiliate success is to know your market, choose a network that works for you and finally create your own system to make it work big time.