You Tube Will Increase Your Website Traffic
first launched and the nay sayers that thought You Tube would never catch on.
Well, not only did it prove them wrong, You Tube is an Internet Marketers dream
come true. Given the fact that digital cameras and mobile cameras, and even the
handy dandy cell phones are forever in competition with the new trend. They only
run in second place when it comes to the media giant.
People swarmed like bees to the new site. Everyday it seemed there was a frenzy to
update the site with new funny home made videos. Families were not the only group
that became aware of the emerging trend.
The new crafty breed of internet marketers saw the potential gold mind of traffic
You Tube could bring to their sites. The huge numbers of people visiting the You
Tube site daily, could be turned into potential subscribers and customers.
A major benefit of the newly launched You Tube was the site was ranked by the
search engines. This simple fact made the site a priority to internet marketers.
They came to realize the vast potential of a visual medium on the internet. An
additional benefit was, there was only a small amount of censorship, and as long as
it was viewed by adults of a legal age, almost all topics would be accepted. The
possibilities were endless regarding the topics that could be viewed by the public.
As with all things new, the new site had a learning curve. But once the marketers
figured out that the You Tube video site was a direct link back to their web site,
and that the video could rank high in the search engines the social media craze was
on.
Listed below is a proven path to get you exponential traffic for both your videos
and your website.
To start this process link your videos. Linking your video to your website will
give you a direct line of traffic. Not to mention this is the digital age and most
people want the answer to their problem or question instantly.
You Tube can supply them with the needed information as quick as a click of a
mouse. The outcome of this marvelous technology is you have found your "hungry
crowd", and supplied them with the solution to their problem or question by
directing them to your website. Cha Ching! As a friendly reminder, make sure you
have bolded your URL, and used your anchor text to make a hyper link.
Remember the objective, the main reason to use the video is to direct the prospect
to your website and convert them into a buyer. You may want to increase the font
size on your URL link, this enables your prospect to not have to search to buy your
product. To enable easy navigation for your prospect, the video should have the URL
in text as well as audio. The URL should be easily visible within the video
itself. Remember you are giving them the answer to their problem, make sure the URL
to your website is shown at the start of the video. Research shows you have to
capture your prospects attention in the first few moments of the viewing.
Uploading your videos to You Tube requires a little bit of skill. However, with a
little time and practice you will be navigating this step like a pro.
The title of your video should capture your prospects attention. Optimize your
video with rich content, relevant keywords, and long tail keyword phrases. The URL
address should appear in the description and the thumbnail The text should be
attractive, utilize power words but do not be misleading.
Try different things, split test your videos, see if different words or themes make
the video more enticing. So to sum the You Tube experience up remember, find a
starving crowd, provide them with a solution, create a quality video, maintain
honesty and integrity, point them to your product and you should receive an
avalanche of traffic for your efforts. You Tube will increase your website
traffic.