How to Decide on a Price to Charge for Your eBook
On the one hand, you want to charge enough money to make all of the effort worthwhile. But you don't want to make it so expensive that nobody buys the e-book you are selling! Okay, let's take a deep breath and look at this rationally.
There's a reasonable chance that there are other e-books already being sold in the same market that you're interested in getting involved with. The first step is to make a list of some of the different e-books that you see for sale and how much money they cost.
Add up the different prices, and then divide by the total number of e-books that you evaluated. The number you come up with is likely to be within a safe range when it comes to pricing. For example, if the number happens to be $22.35, I'd recommend experimenting with a $19 price.
Remember, the price that you establish for your e-book is not set in stone. You always have the option of making adjustments based on the results that you get. Sometimes people are under the mistaken belief that they need to price their e-book extremely cheaply. That's very rarely the case.
My advise is to see what other e-books are already being bought by people that you're targeting. Then, you basically charge the same price. From there, you can make adjustments -- either up or down. From time to time, you can even run special deals were people can save up to 50% when they buy your e-book.
Another factor to keep in mind is that the price that you charge for your e-book is not proportional to the length of your e-book. Just because you created a relatively short e-book doesn't mean that you need to charge peanuts for it. The real value comes from what's inside the e-book -- not how long or short it happens to be.
To the extent you're interested in making money as an e-book publisher, then you definitely owe it to yourself to seriously consider investing in a step-by-step blueprint that can show you everything that you need to do to start making money as an e-book publisher in the shortest amount of time possible.