Facts Amateur Blog and Content Writers Need To Know

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Life is a race and we need to be ahead of others to win it. Philosophically, there are many contradictions to this notion. However, the same theory applies to the world of SEO too. The greater the ranking of a page, the greater is its visibility. Companies depend on their brands and brands in turn depend on quality content, for their survival in the virtual world. Content writing has transformed with time and now, inferior quality, keyword stuffed and plagiarized content thrives on the web, giving a tough competition to its legitimate sibling- quality content. While, the world runs behind SEO; SEO completely depends on quality content, for its existence. The connection between SEO and quality content can be confusing theoretically, but when put to practice, all the factors fall into place, without even trying.

Quality content is a write-up, which engages the audience, stimulates a response and persuades audience to take action, by using a structured customized language, which is more suitable to the target audience. The most important thing SEO content writers need to remember is that their content is for humans and not for Pandas and Penguins to read. Often, amateur writers prefer writing content to elevate their visibility on the SERP, instead of quenching the thirst of their readers. This is prone to backfire, if practiced long-term, as the readers will lose their interest in interpreting the hidden message, in your content.

Writers should focus on their writing style and their content should be user-oriented. The key factor new writers should follow, is to write the content first and then tweak it to make it more suitable for SEO. Such a procedure may seem time-consuming initially, but it would impress their readers and make webmasters believe, that their content is more reader-friendly than others. With practice, the art of keyword stuffing would decrease and writers will be able to generate quality content, without violating their ethics.

Blogs should be more enjoyable and should entertain the reader. If blog and content writers want to make a statement, then an unbiased approach should be used. However, if the content requires a biased approach, then a balance should be created with adequate facts supporting your view. Optimization is a constant procedure and it is always better to go back to previous posts and optimize them, instead of concentrating only on fresh posts. Content writing service providers often have a panel of editors and writers, who individually optimize content on a regular basis, to make it more appealing to their target audience. Amateur writers need to believe in themselves and their creativity to entertain their readers for a long-term.
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