Being the fact it's only just a few years old, Facebook has recently exploded in growth and substantially risen in the popularity ranks.
Like other social networks and platforms, in no other place can you connect with so many highly-targeted people in so little time with your chiropractic marketing.
Talk about one of the ultimate forms of leverage! As Facebook continues to virally sizzle with user-activity, many corporate giants are fighting tooth-and-nail to get a piece of the marketing pie.
Microsoft, Google, and Yahoo supposedly engaged in a high-stakes bidding war to just purchase a small share of Facebook's massive appeal and success.
Microsoft eventually sealed the deal, shelling out 240 million bucks for just less than 2% of the company! What should this mean to you as a chiropractor and business owner? Well, if these big-dogs are salivating at lucrative possibilities, you should be too from a new patient and branding standpoint.
From the previous purchase, it's estimated that Facebook is now worth in excess of 15 billion! When I first began teaching social networking and social media marketing to chiropractors 3 three years ago, Myspace was the big-boy on the block and Facebook was only for college students.
The score has been evened, though, as Facebook opened up globally to everyone and now is a major competitor.
Myspace has actually copied many things from it's cut-throat competitor including the addition of live-feeds and separate and distinct applications.
Chiropractors have never had a better opportunity like right now to brand themselves and reap massive financial rewards social networks like this.
So, why have I been "shouting on the roof-tops" about the goldmine of social media websites like Facebook for years? In case you are unaware, Facebook has over 140 million active members at this moment and is growing by more than 200,000 new users daily! That type of swirling buzz should grab any business owner or entrepreneurs attention very quick.
From a chiropractic marketing point of view, you can connect with thousands of people in the community like I have done over the years.
If you brand yourself correctly, you will be the expert and go-to guy/girl in your community for questions and solutions to health problems.
Hence, netting new patients left and right from this virtual powerhouse.
Quite honestly, chiropractic marketing in this new innovative way is incredibly fun, not to mention it's absolutely free.
If you have a product or service that can be marketed internationally, you can connect with "keyword" specific people across the globe in minutes, too.
For example, I know authors that have sold thousands of books because of putting them in front of specific people / niches with highly targeted literature interests.
That is just the tip of the iceberg by what you can do with social networks.
You can also personalize your profile with photos, videos and songs you enjoy.
Facebook allows you to poke and send messages to other friends with loads of additional activities.
It's blatantly obvious if mega-giants like Microsoft and Google can foresee huge profit waterfalls coming Facebook, that opportunities are abundant for any profession, including chiropractors.
I recommend setting up your first account right now and begin to familiarize yourself with the social network and interface.
Also, find some groups or causes that you identify with along with sharing your story with the world.
Your goal is marketing and branding yourself, as people buy YOU, not your service! Establish yourself as a leader and this will attract massive credibility and build rapport faster.
Remember, everyone wants to be around a leader, not a follower.
Like other social networks and platforms, in no other place can you connect with so many highly-targeted people in so little time with your chiropractic marketing.
Talk about one of the ultimate forms of leverage! As Facebook continues to virally sizzle with user-activity, many corporate giants are fighting tooth-and-nail to get a piece of the marketing pie.
Microsoft, Google, and Yahoo supposedly engaged in a high-stakes bidding war to just purchase a small share of Facebook's massive appeal and success.
Microsoft eventually sealed the deal, shelling out 240 million bucks for just less than 2% of the company! What should this mean to you as a chiropractor and business owner? Well, if these big-dogs are salivating at lucrative possibilities, you should be too from a new patient and branding standpoint.
From the previous purchase, it's estimated that Facebook is now worth in excess of 15 billion! When I first began teaching social networking and social media marketing to chiropractors 3 three years ago, Myspace was the big-boy on the block and Facebook was only for college students.
The score has been evened, though, as Facebook opened up globally to everyone and now is a major competitor.
Myspace has actually copied many things from it's cut-throat competitor including the addition of live-feeds and separate and distinct applications.
Chiropractors have never had a better opportunity like right now to brand themselves and reap massive financial rewards social networks like this.
So, why have I been "shouting on the roof-tops" about the goldmine of social media websites like Facebook for years? In case you are unaware, Facebook has over 140 million active members at this moment and is growing by more than 200,000 new users daily! That type of swirling buzz should grab any business owner or entrepreneurs attention very quick.
From a chiropractic marketing point of view, you can connect with thousands of people in the community like I have done over the years.
If you brand yourself correctly, you will be the expert and go-to guy/girl in your community for questions and solutions to health problems.
Hence, netting new patients left and right from this virtual powerhouse.
Quite honestly, chiropractic marketing in this new innovative way is incredibly fun, not to mention it's absolutely free.
If you have a product or service that can be marketed internationally, you can connect with "keyword" specific people across the globe in minutes, too.
For example, I know authors that have sold thousands of books because of putting them in front of specific people / niches with highly targeted literature interests.
That is just the tip of the iceberg by what you can do with social networks.
You can also personalize your profile with photos, videos and songs you enjoy.
Facebook allows you to poke and send messages to other friends with loads of additional activities.
It's blatantly obvious if mega-giants like Microsoft and Google can foresee huge profit waterfalls coming Facebook, that opportunities are abundant for any profession, including chiropractors.
I recommend setting up your first account right now and begin to familiarize yourself with the social network and interface.
Also, find some groups or causes that you identify with along with sharing your story with the world.
Your goal is marketing and branding yourself, as people buy YOU, not your service! Establish yourself as a leader and this will attract massive credibility and build rapport faster.
Remember, everyone wants to be around a leader, not a follower.