Some general hints that you need to know about using social media or web 2.
0 are here at your fingertips.
Are you making your sites interactive? Are they engaging your community.
I talk about community and this is a grouping of people that have the same types of interest and you belong to.
Now, just because it is interactive, you need to get your community engaged, so you need to encourage participation! You want them to comment on and start dialog on your blogs.
You want them to create articles.
You want them to post videos, either directly on the site or a link to a YouTube video.
Set up user generated blogs.
This gets them creating content for you.
Also, you want them to share legally allowed information.
In beginning the web 2.
0 site, it will require you to do upfront work on the site, to set it up, get traffic, build the community and getting people engaged.
Now, do not worry, eventually your web 2.
0 site will become self sustaining and require less activity.
Make sure your visitors know what they need to do and make it really clear.
Create training videos on how your site works.
Now, if your active in the community, new users will be impressed and more likely to get engaged.
Branding is very important.
So people will know if it is you, and your active.
When a brand is active, it builds credibility.
Now, I am not saying post brand names in your site, you are the brand.
With new and old visitors, you need to be active to stop spamming and other inappropriate material.
Your community will appreciate that.
What if your competition got to your site, and started promoting their business? You would not want that.
Make sure you have a way to stop spam and report it, and you may have to moderate some of the information.
Make sure you keep it fresh.
No one will keep coming back to read same stuff.
It has to be ever changing.
It will give people reasons to come back to you.
Make it easy for your community to refer others and get them involved on your site.
Where they can access their address books and they can not stop from inviting them.
Reward people on posts for information.
You can run competitions and have the readers vote on best post and you can give them something that they would want.
Could be a course, book, sample product, gift certificate.
These are things you own, so it does not have to cost you anything.
Drive targeted traffic to your web 2.
0 site.
You can use SEO, or pay per click or any other means to getting people that are like minded to participate.
You can also use classified advertising to get people to your site.
Now, when you start your site, you can create multiple ids.
Who will join if it is just you? They want to participate with others.
The larger the user base grows you will not need to keep those ids active.
You can also pay people to get your site active and posting content.
People want an active site.
Initially invite friends and family to start discussions.
It is another great way to get the site busy and people engaged.
Remember the whole reason that you are running a web 2.
0 website is to build a list of people that you can market to.
You have to capture with valid email addresses.
It will be a pre-warmed list.
You can sell advertising on your site to cover some of your costs but advertisers want active sites with large communities.
Now, these are the general ways to get web 2.
0 involved in growing your business.
0 are here at your fingertips.
Are you making your sites interactive? Are they engaging your community.
I talk about community and this is a grouping of people that have the same types of interest and you belong to.
Now, just because it is interactive, you need to get your community engaged, so you need to encourage participation! You want them to comment on and start dialog on your blogs.
You want them to create articles.
You want them to post videos, either directly on the site or a link to a YouTube video.
Set up user generated blogs.
This gets them creating content for you.
Also, you want them to share legally allowed information.
In beginning the web 2.
0 site, it will require you to do upfront work on the site, to set it up, get traffic, build the community and getting people engaged.
Now, do not worry, eventually your web 2.
0 site will become self sustaining and require less activity.
Make sure your visitors know what they need to do and make it really clear.
Create training videos on how your site works.
Now, if your active in the community, new users will be impressed and more likely to get engaged.
Branding is very important.
So people will know if it is you, and your active.
When a brand is active, it builds credibility.
Now, I am not saying post brand names in your site, you are the brand.
With new and old visitors, you need to be active to stop spamming and other inappropriate material.
Your community will appreciate that.
What if your competition got to your site, and started promoting their business? You would not want that.
Make sure you have a way to stop spam and report it, and you may have to moderate some of the information.
Make sure you keep it fresh.
No one will keep coming back to read same stuff.
It has to be ever changing.
It will give people reasons to come back to you.
Make it easy for your community to refer others and get them involved on your site.
Where they can access their address books and they can not stop from inviting them.
Reward people on posts for information.
You can run competitions and have the readers vote on best post and you can give them something that they would want.
Could be a course, book, sample product, gift certificate.
These are things you own, so it does not have to cost you anything.
Drive targeted traffic to your web 2.
0 site.
You can use SEO, or pay per click or any other means to getting people that are like minded to participate.
You can also use classified advertising to get people to your site.
Now, when you start your site, you can create multiple ids.
Who will join if it is just you? They want to participate with others.
The larger the user base grows you will not need to keep those ids active.
You can also pay people to get your site active and posting content.
People want an active site.
Initially invite friends and family to start discussions.
It is another great way to get the site busy and people engaged.
Remember the whole reason that you are running a web 2.
0 website is to build a list of people that you can market to.
You have to capture with valid email addresses.
It will be a pre-warmed list.
You can sell advertising on your site to cover some of your costs but advertisers want active sites with large communities.
Now, these are the general ways to get web 2.
0 involved in growing your business.