Content Marketing For The Web: Writing Contests For Affiliates
Want to spread the message of your online business, its products and services, around the globe like wildfire? Let the people already promoting your business have a shot at it: your affiliates.
Affiliate marketing is a great way to sell far more products than you could all by yourself.
It's a great way for your affiliates to make extra cash too.
But all to often, affiliates sign up and sell little or nothing for you.
Why is that? The blame falls on you actually.
Most businesses fail in educating their affiliates in simple marketing techniques that could bring a windfall of traffic and profits.
Contests are a fun and easy way for people promoting your products to make money and learn how to market on the Internet at the same time.
Simply using the affiliate link they already have, get them to write original articles, blog posts, Facebook comments, Twitter tweets, forum posts and YouTube videos that they can use to talk about how great your business is.
Then have them post as often as possible on the high traffic resources they already use: social media.
Measuring the results from sales, sign-ups, clickthroughs and lead building in your affiliate software, you can reward the affiliate that performs the best with extra consultations, gifts, products, cash and even a higher commission rate.
Think about how many links to your website and mentions of your business name on Google this would create.
You could never construct this many leads to your products all by yourself.
This is content marketing gold.
Each post or article, possibly thousands of them, have the potential to draw incoming leads and traffic to your website.
While most affiliates just put their link somewhere on their website and hope for the best, they often overlook how to properly market their link to their most popular channels: their social media.
A contest gives you, the business owner, the chance to educate your affiliates in proper Internet marketing techniques.
When they see what results they're getting, they'll do it more and more.
This will truly benefit you the most as others join in to take part.
And instead of boring 'marketing tools' and other bland educational programs that most businesses provide when you sign up to be an affiliate, contests offer further rewards over just the sales commissions alone and it can be a fun and even competitive strategy for everyone involved.
Affiliate marketing is a great way to sell far more products than you could all by yourself.
It's a great way for your affiliates to make extra cash too.
But all to often, affiliates sign up and sell little or nothing for you.
Why is that? The blame falls on you actually.
Most businesses fail in educating their affiliates in simple marketing techniques that could bring a windfall of traffic and profits.
Contests are a fun and easy way for people promoting your products to make money and learn how to market on the Internet at the same time.
Simply using the affiliate link they already have, get them to write original articles, blog posts, Facebook comments, Twitter tweets, forum posts and YouTube videos that they can use to talk about how great your business is.
Then have them post as often as possible on the high traffic resources they already use: social media.
Measuring the results from sales, sign-ups, clickthroughs and lead building in your affiliate software, you can reward the affiliate that performs the best with extra consultations, gifts, products, cash and even a higher commission rate.
Think about how many links to your website and mentions of your business name on Google this would create.
You could never construct this many leads to your products all by yourself.
This is content marketing gold.
Each post or article, possibly thousands of them, have the potential to draw incoming leads and traffic to your website.
While most affiliates just put their link somewhere on their website and hope for the best, they often overlook how to properly market their link to their most popular channels: their social media.
A contest gives you, the business owner, the chance to educate your affiliates in proper Internet marketing techniques.
When they see what results they're getting, they'll do it more and more.
This will truly benefit you the most as others join in to take part.
And instead of boring 'marketing tools' and other bland educational programs that most businesses provide when you sign up to be an affiliate, contests offer further rewards over just the sales commissions alone and it can be a fun and even competitive strategy for everyone involved.