Tweet-up - When people following each other on Twitter meet in real life.
Now we have all heard of the tweet-up, and the truth is it gets a bad rap in most places.
Why? Well it usually end up being a group of the technophiles in the area that aren't exactly prospective clients.
So how can we throw tweet-ups that bring people together to help make us more money with our business and build valuable relationships? 1.
Focus When it comes to a tweet up, it is all about quality over quantity.
For example I was able to throw a tweet-up in Chicago two weeks ago while I was in town for the InsideCouncil Superconference.
This was a perfect place to have a focused tweet-up with general council, lawyers, lawyers coaches, and other people in my industry all in the same building.
I was able to meet prominent bloggers like Reese Morrison, Ed Post (the mysterious man behind Blawgreview), and a number of others - including Karen Carielo, one of the organizers of the event.
It was all orchestrated over Twitter, with personal reminders to people as I met them throughout the conference.
2.
Find How did I find people that were interested? I started by setting up some searches.
I used tweetdeck to search, but you could really use search.
twitter.
com or any other search to monitor people talking about the event.
Each time somebody mentioned the Superconference, I sent an @reply to the person and suggested they join in for the tweet-up.
Did they ALL come? No, but many of them did.
They are at a conference- what else is there to do? We all met up for drinks at the hotel bar.
It was a huge success, and I have kept in touch with a number of the participants since then.
3.
Free This is my favorite part of the tweet-up, everyone pays for their own drinks.
Its really just like online social media.
The only cost is your time.
So give it a try, the next conference you attend, or the next time your in a big city- throw your own tweet-up.
Now we have all heard of the tweet-up, and the truth is it gets a bad rap in most places.
Why? Well it usually end up being a group of the technophiles in the area that aren't exactly prospective clients.
So how can we throw tweet-ups that bring people together to help make us more money with our business and build valuable relationships? 1.
Focus When it comes to a tweet up, it is all about quality over quantity.
For example I was able to throw a tweet-up in Chicago two weeks ago while I was in town for the InsideCouncil Superconference.
This was a perfect place to have a focused tweet-up with general council, lawyers, lawyers coaches, and other people in my industry all in the same building.
I was able to meet prominent bloggers like Reese Morrison, Ed Post (the mysterious man behind Blawgreview), and a number of others - including Karen Carielo, one of the organizers of the event.
It was all orchestrated over Twitter, with personal reminders to people as I met them throughout the conference.
2.
Find How did I find people that were interested? I started by setting up some searches.
I used tweetdeck to search, but you could really use search.
twitter.
com or any other search to monitor people talking about the event.
Each time somebody mentioned the Superconference, I sent an @reply to the person and suggested they join in for the tweet-up.
Did they ALL come? No, but many of them did.
They are at a conference- what else is there to do? We all met up for drinks at the hotel bar.
It was a huge success, and I have kept in touch with a number of the participants since then.
3.
Free This is my favorite part of the tweet-up, everyone pays for their own drinks.
Its really just like online social media.
The only cost is your time.
So give it a try, the next conference you attend, or the next time your in a big city- throw your own tweet-up.