Social Media Marketing - Top Three Tips to Create a Compelling Social Media Offer
Read this article to find out the exact steps for creating and offering a compelling offer on social networking web sites.
First of all, a compelling offer does not mean that you should make your offer all the time.
In fact, I would discourage you from only making offers - doing this will make your whole social networking strategy completely ineffective.
Instead, spend the time on networking with people, because then, when you do make an offer, it will be much more compelling.
So if you would like to get results from social media marketing, then you need to make a compelling social media offer.
Here are the top three tips for creating a compelling offer for social media marketing: 1.
Create An Offer That Your Social Media Connections Want.
Before making any offers, use social media to do research and find out exactly what people in your niche want.
The best way to get results from your offer is to offer people what they want.
So do your research, find out what your people want, and then create a compelling, free offer around that topic.
Offer a free report, audio recording or an e-course on the topic that is of interest to people in your target market.
2.
Make Sure Your Social Media Connections Know About Your Offer.
Even if you have the most compelling offer, no one will take advantage of it unless they know about it.
Make sure to link to your offer from your bio page and make sure to mention it in your status update once in a while.
Don't mention your offer non-stop, but when you network and share tips and ideas with your connection, it is perfectly fine to mention your offer from time to time.
3.
Create A Compelling Giveaway Page For Your Social Media Offer.
Even if the people in your target market know about what you offer and want to get it, they will still not request it unless your giveaway page is compelling.
Create a giveaway page (it is also called a squeeze page) that communicates the benefits of your offer.
And now take a look at an example of such a compelling social media offer: